|
|
| Sales Management Information |
|
|
4 Tips for the Summer Slowdown - How To Pick Up Sales
You may have heard about the "summer slowdown". You may be experiencing it right now, or you may not be affected. Regardless it's important to pay attention, and do something this time of year. If sales are slow and weren't in the spring, most likely this means your target market isn't spending as much time online as they were before (this could be due to vacations, spending time with family/children out of school, etc). There are several different options you have now: 1. Do nothing - take a vacation yourself While not the most practical for a growing business, if you need a break - take one while you can. Collect your thoughts and ideas and get ready for your busy season. 2. Reorganize and prepare for fall Similar to the first option, except you are still active and preparing. Clean your desk, organize your files, brainstorm new ideas for all, write new ads, research new markets, redesign your website, finish a few marketing books you've been meaning to read, etc. There are lots of things you can do to keep yourself busy that will also help your business. 3. Find where your target market went - and go there Is your target market the vacationing type? Get offline and go where the tourists hang out. Are there local events near by that you can join (such as business expos, craft fairs, etc)? Sign up! While you are at it, make sure you check into your local Chamber of Commerce and pay attention to local events you can be a part of. 4. Start a new project with a new target audience While it may be a little late in the summer to start a new project or idea, it's possible to make up a few of those sales within a month or two. Just make sure you are organized, and can handle the extra work once your normal sales begin picking up again. If your sales haven't slowed down this doesn't mean you aren't completely immune to the "summer slowdown". Your sales may have a different time of year where they drop off, such as Christmas or New Years. Even though you may be just as busy, now is a good time to re-evaluate and see where your sales are headed in the next few months. It's a good idea to make preparations for your slow season right now before it hits. Follow the same ideas as listed above to completely avoided loosing any sales at all. bout the author: Kara Kelso is a work at home mom of two, and the co-owner of Direct Sales Helpers, which is dedicated to helping mothers succeed in direct sales. For more information, visit: http://www.DirectSalesHelpers.com
Sales-Management - Google News |
|
|
|
Careers and Employment Sales Competence Isn't About Quota Performance! Compounding the problem are two myths regarding measures of competency in sales. Small Business Marketing: Overtaking Your Competitors Few businesses keep tabs on competitors, yet such knowledge can give you a distinctive competitive edge. Building a file on them, looking at everything from the customer's viewpoint and asking suppliers and employees what they know about them can be worthwhile. Keeping a jump ahead of the competition means knowing precisely what they are up to. Here are some tips to help you stay one, if not several, leaps ahead. Snuff Out the Competition Without Leaving a Mark! Does the competition drive you crazy? Are they relentless about taking your clients away? Are customer loyalties becoming a thing of the past? The Surest Way to Boost Sales If you have a small business and you are looking to boost your sales and make the public aware of your business, how do you going about doing this? There is one sure way that I know to boost sales and create awareness. It may not be sexy, but it WORKS! 8 Line Items of a Trade Show Budget Budget Guidelines for Trade Show Marketing Investing in Your Sales Team While there's no easy answer to this question, there are a few basic points, known as the Training Discrepancy Model, which illustrate key areas that must be targeted for your company's training investment to be 100% effective. The Get Dangerous Quickly Approach to Product/Service Training In 2000 a computer distributor hired me to help them build a software specialist sales team. The distributor had more than 100 "generalist" salespeople, but these salespeople were doing a poor job of selling software. The distributor's management felt a team of specialists could help jump-start growth in software sales. Finding A Sales Force That Pays For Itself The elements involved in building a sales force, especially one that pays for itself and also adds value to any business, are many and varied. The whole purpose and direction of a sales manager needs to be directed to creating a sales force that causes the employing company to expand through increasing sales. How Do I Manage Workplace Conflict? Workplace Conflict 7 Tips for Testing Your Sales and Marketing One marketing technique may work wonders for someone, but that doesn't guarantee that it will do the same for you. The only way to really know what works for YOUR products and YOUR target audience is to experiment. Testing and experimentation are crucial to increasing your profits. Getting Off The Advertising And Sales Rollercoaster Seeing the results of advertising your business can be like watching a roller coaster. The day you run your ad you see a flurry of activity; your ph0ne starts ringing, your web site traffic increases and/ or potential clients visit your store. Your hopes soar. sales go up. Two or three days pass and the response goes down. You look at the bill for the advertising and your jaw drops. Your hopes descend. Rotten to the Core: The Story of How the Best and Brightest can be Ruined The objective of an incentive is to incite action within an organization using a device or mechanism that that allows the rewarding or recognition of behaviors. This can be accomplished by offering preferential treatment, money, privileges, promotions, verbal praise, or complements. With that states, I suggest the answers to the questions above are: How to Improve Your Management Procedures Usability Are your people consistently following your procedures? Each year, organizations lose thousands of dollars through common mistakes and lapses in usability. But what does that mean for business owners and executives? The Differences Between A Commercial Collections Agency & Lawyer If your letter writing and phone calls have all failed to resolve a debt issue, it is time to call in a professional - a commercial collection agency or a lawyer specializing in commercial debt collection. Free to Succeed: Effective Sales Leadership Using A Coach Approach About 2 years ago, I participated in a training program I'll never forget. The leader divided us into two teams. Each team's task was to fire a whack of darts into each number on a dartboard. The leader of Team A was given instructions that his team had to hit the numbers in a certain sequence. He then related the sequence, number by number, to his team. 4 Marketing Myths Threaten Your Sales These 4 marketing myths can cause you to lose sales if you base your marketing decisions on them. But the related marketing tips I included with each myth will boost your sales if you act on them instead. How to Maximize Account Penetration and Jump-Start Sales Maximizing account penetration is one of the most critical functions in sales. Why? The depth of account penetration has an enormous impact on revenues and profitability. Train a Winning Sales Team: Rounding Third and Heading for Home Although I never met the man, I imagine Lou Boudreau would have made one heck of a field sales trainer. In 1942 the 24-year old Cleveland Indians shortstop was promoted to player/manager of his team, and for the next eight years Boudreau did what we, as trainers, are called upon to do every day: demonstrate success, inspire success and cultivate success. Think of it as the triple play of sales training. A Real CRM Strategy or Just Tracking Customers? Exactly what is CRM Sales & Marketing Plan Strategies Design and Implementation of a new Sales & Marketing campaign must be carefully thought through from the beginning. What message do you want to send about your company, products, and services? What are the anticipated results? What is the execution strategy? What is the cost ratio versus expected return?
|
| home|Sales Training|Telesales Training|Site map | 
|
© 2006 www.elearn-university.org |
