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How To Become A Sales Superstar And Have Fun Winning More Business - Start Here!
One of the interesting things about being a coach and speaker is that I have the good fortune to work with lots of different people from all sorts of different types of companies, markets and backgrounds. Whilst I do work (on the motivation and public speaking side) with non-sales people probably 95%+ of the work I do is with sales teams of some sort or other! As such, I get a real insight into the challenges and issues that many top sales performers face and also into who they are and what they believe. Now I guess that not many of my readers will not have heard of logical levels; logical levels hails from neuro-linguistic programming (nlp) and has been championed by a chap called Robert Dilts. Logical levels is a model of what's inside of us and how that helps us to filter information through ourselves before acting on it. There are various different versions of logical levels however they all have at the deeper levels the word IDENTITY or who you are. If you think about it, who you think you are forms the basis of every action you take and every feeling you have. And it's not something that we consciously choose. At your next sales meeting why not ask everyone around the table: "How did you get into sales?" I've run this exercise with literally thousands of sales people and the answers are normally very interesting. One common theme however is that most sales people have "fallen into" sales. Very few actually choose. Lets take this back a step further and think about childhood because most of us had a goal or dream to be something when we grew up! What was it for you? Footballer? Astronaut? Nurse? Doctor? One thing I'm confident it probably wasn't was a sales person or a telephone salesperson!! Very few people choose to be in sales! Think about it for a second. If at some level you have not met your childhood dreams and you have just fallen into sales then how are you going to feel? Particularly when you face client rejections or objections? Its easy to adopt limiting beliefs to support your non-sales identity. I recently worked with a team who had such a strong non-sales identity and such an aversion to what they perceived was a sales identity that they wouldn't even consider the option of objection handling as they felt it was too pushy and rude!!!! Fortunately, we did some one on one work and they're getting on fine now. So what can you do about this for either yourself or your team? Imagine that you are in a time machine and going back to your childhood armed with all of the information that you have now. When you get there ask yourself these questions ............
Answers I have previously heard include:- money, travel, promotion, fastest way to the board (other than finance), meeting people, variety, nice clothes, great cars, work your own hours, respected, professional, essential to business, exciting, dynamic... Spend some time in writing down why you chose sales and what it can do for you. Even better spend some time writing out your goals (1 month, 3 months, 6 months, 1 year, 3 years, 5 years, 10 years) and then consider how sales can help you get there. Chances are sales can not only help you but it will be the fastest way there! Why not keep a list of all of the beliefs that you have adopted to support your old self identity and spend some time considering more positive options? But most of all have fun! When you start to respect who you are and the importance of what you do at the deepest level you will become more congruent and focused and this in turn will lead to better sales results. For the last 10 years, Gavin Ingham has been helping sales people to explode their sales performance by turning self-doubt, fear and lack of motivation into self-belief, confidence and action. With his inspirational approach to sales performance and motivation Gavin combines commercial experience, personal excellence and communications technologies in delivering personal and business sales success. Visit http://www.gaviningham.net now to join Gavin's free monthly newsletter packed full of sales secrets, strategies and tactics. Join now and get Gavin's ground-breaking 9-part objection handling course absolutely free.
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Coaching Leverage Avoidance Values for Irresistible Selling What are values? Values are filters that everyone uses to help make sense of all the information we must process before we make a decision. When you appeal to a person's values you speak directly to their decision-making criteria. How To Write A Killer Sales Letter I sit down and look at my notebook. Then, I put myself into the 'zone'. Sales Lessons from Bob Vila There's more to what he does than meets the eye Shout At Your Customers - Theyre Hard of Hearing! Some people say we live in the Information Age. Customers - Always be Focused on Them I was looking at some promotional literature and web sites the other day and it was interesting to note the number of times the words - "We" and "Our" was used in this material. How to Achieve Sales Goals by Focusing on Activities When I broke into sales in 1986, I read several books that talked about how important it was to set goals if you wanted to achieve success. I bought into the idea completely and started writing down extensive lists of goals that I expected to achieve, along with due dates for each goal. Per the advice in the books, I made my goals nice and lofty. You know, make a six-figure income, buy lots of nice toys, go on fabulous vacations, that kind of stuff. And, every day, several times a day, I visualized what my life would be like after I had achieved my goals. 7 Sales Techniques To Differentiate You From The Competition You have a choice. You can stand out or blend in with your competitive landscape. Differentiation doesn't come naturally, blending in does. We all want to fit in with the crowd, we want to be like everybody else, and we've been that way since we were kids. As a professional sales representative you should focus on what makes you different because the similarities will take care of themselves. Its All in the Questions Contrary to many of the books on how to be an effective salesperson, selling in today's market place is just the same as yesterday's. Goods and services are still being bought and sold. Success is still measured by how many sales you close and the profitability within each sale. Success Secrets Of A Famous Vacuum Salesperson I have to admit, I have an 'addiction'. Top 5 Low Cost Ways To Get More Sales Leads And Sell More Without Cold Calling Cold calling may now be outdated. People have become defensive to cold calls and not many respond to them anymore. Cold calling is now about rejection, getting rejected call after call until many salespeople, especially B2B salespeople, just get fed up and quit. There are other methods of generating business leads without cold calling, and many of them inexpensive and not too time consuming. 7 Safety Tips Every Realtor and Door-to-Door Sales Professional Need to Practice These are the top 7 safety tips that criminals don't want you to know. It makes their job harder. What makes a criminal pounce? Intent and Opportunity. Their intent we have no control over, however we definitely can do something about the opportunity. Start thinking like a criminal. How would someone be able to take advantage of you? What throughout your day can put you at the peak time for a criminal to "come in for the kill"? Are You Doing What It Takes To Win More Sales What does it take to be a WINNER during these challenging times? Do you really know what it takes to win more sales? Invite Questions to Boost Your Sales Do you invite your prospective customers to ask questions ...or do you try to avoid getting questions from them? You're walking away from a lot of easy sales if you don't encourage prospects to ask questions. Are You Missing Out On Sales Through Fear of Pain? Improve the Persuasive Power of Your Words! Education plus Motivation is a powerful formula. But how do you ensure the motivation level in your prospective customers or yourself, for that matter, is really as high as it could be? Easy. You make sure to build pain into your motivation strategy. Our basic survival instincts mean that given a choice between finding pleasure or avoiding pain - we'll usually opt to avoid pain. The Multiplying Factor In Sales Success Mark has an attitude! Mark had worked in an operational capacity in the plant of a mid-western uniform company for over eighteen years. He had held almost every job in the production end of the business, from janitor to purchasing. One morning the owner of the company called Mark into his office to discuss a new job assignment. Mark was floored when the boss asked him to become the company's sales manager and take over the marketing department, which included the areas of sales and service. Mark had never sold before, nor had he managed more than a couple of people in his operational assignments. Now he was being asked by the owner of the laundry, at my recommendation, to supervise a sales team of three people, a route sales staff of nine and three service managers. My recommendation was primarily based on my observations of Mark as he gave me a plant tour a year earlier, as I started my engagement with this client. Reaching Goals in Direct Sales From surveys and experience, we've noticed many setting excellent goals for their business. We've also noticed that while the goals being set are good, the results aren't. Around 90% of those in Direct Sales do SET goals, but never reach them. 8 Sales Lead Generation Methods I've been getting lots of email from my readers lately. And one thing that I hear often is that people need more sales leads. Equal Chance of Winning The Sale? Bah! Are you going to win this deal? A Sale in 30 Seconds? Its all in the Greeting It has been said that a customer makes a decision to buy within the first 30 seconds of their experience at a retail store. That means that as a salesperson, you must create an environment that is comfortable for your customer and conducive to making a sale, all within 30 seconds of their arrival. Order Takers vs. Sales Professionals As business owners we all know that in a ideal world prospects would just pick up the phone and give us an order but for most of us sales is not like that! Yes it would be utopia however have you considered the difference between order takers and sales professionals? Firstly they are two completely different animals. Lets face facts order takers are less likely to be skilled in sales technique. This includes the ability to easily up sell, cross sell or add on services. Order takers are by there very nature just waiting for the phone to ring and do not work on a pro active basis. If we left everything to the client then so many additional products would never have been sold.
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